Our Mission
Bridging the Gap between Virtual and Real Motorsport
Race2Real is an experience team that specializes in connecting the virtual and real worlds of digital communities and motorsport. Our innovative approach offers marketing solutions that add value to corporate experiences, creating a unique and engaging platform for brands to interact with their audience.
Key Offerings:
1. Live Leaderboards:
2. Gamified Sponsorship:
3. Corporate Experiences
4. Digital Community Engagement
Benefits:
1. Increased Brand Awareness
2. Improved Customer Engagement
3. Enhanced Corporate Experiences
By bridging the gap between the virtual and real worlds of motorsport, Race2Real offers a innovative and engaging platform for brands to connect with their audience and create memorable experiences.
Get in the driver's seat faster with the Race2Real mobile app. Book sessions, track progress, and connect with the racing community – all from your phone.
Simon Dawson
CO-FOUNDER & COO
Bringing 30+ years of experience as a professional athlete and trainer, Simon blends authentic brand messaging with sustainable business development. His innovative approach shapes Race2Real's trajectory in the motorsport world.
Grant Johnson
CO-FOUNDER & CEO
With over three decades of experience, Grant is a highly respected figure in gaming and esports. His extensive network and proven track record in building industry-leading companies drive Race2Real's strategic vision.
Ian Dawson
CHAIRMAN
With more than fifty years of experience in managing and owning professional racing teams, Ian offers unmatched knowledge in sustainability and innovation, significantly benefiting Race2Real's emerging community.
Magnus Leppäniemi
COMMUNITY DIRECTOR
A seasoned expert with 15+ years in Gaming and Esports, Magnus brings valuable leadership experience to drive Race2Real's growth.
Jon Hazell
NATIONAL PROJECTS DIRECTOR
Jonathan Hazell is a seasoned professional with extensive experience in leadership, organizational development, and project infrastructure strategy. His work often emphasizes the importance of authenticity and sustainable change, making him a respected voice in the HR and leadership communities.
Tristan
SUSTAINABILITY
Specialties; Contract management, Service level management, partnerships & relationship management, RPA & AI commercial project implementation, multi discipline management, partnership & service management, leadership & management, coaching, continuous improvement, process management, performance management, compliance, budget management, quality management, team building, employee engagement and triple bottom line returns, strategic marketing, business development, events and travel, motorsport.
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